Résumés
Résumé
La crise pandémique de la Covid-19 a constitué une situation adverse pour tous les acteurs du monde économique. En mobilisant le concept de leadership entrepreneurial, cet article vise à analyser les actions organisationnelles et les postures de leadership adoptées par des dirigeantes expérimentées pour garantir la continuité de leur activité économique, voire assurer la survie de leur entreprise. Nous chercherons à montrer que leurs actions et pratiques ne sont pas univoques. Elles se caractérisent, au contraire, par une forme de contingence traversée par des champs de tension et un subtil équilibre entre décisions stratégiques d’exploitation et d’exploration et une mise en oeuvre stratégique reposant tant sur des processus opératoires que relationnels. En filigrane, ce travail de recherche nous permettra de saisir les contours d’une forme singulière de leadership entrepreneurial lié aux situations de crise. Nous questionnerons également les limites de l’usage de la notion de genre pour appréhender les comportements entrepreneuriaux et les processus de décision déployés par les entrepreneures dans des contextes d’adversité.
Mots-clés:
- Leadership entrepreneurial,
- Crise,
- Modèle d’affaires,
- Entrepreneuriat féminin
Abstract
The Covid-19 pandemic crisis was an adverse situation for all economic actors. By mobilising the concept of entrepreneurial leadership, this article aims to analyse the organisational actions and leadership postures adopted by senior women managers to guarantee the continuity of their economic activity, and even, to ensure the survival of their company. We will try to show that their actions and practices are not univocal. They are characterised, on the contrary, by a form of contingency crossed by fields of tension and a subtle balance between strategic decisions of exploitation and exploration, and a strategic implementation based on both operational and relational processes. This research work will allow us to grasp the contours of a singular form of entrepreneurial leadership linked to the crisis. We will also question the limits of the use of the notion of gender to apprehend entrepreneurial behaviours and decision-making processes deployed by women entrepreneurs in contexts of adversity.
Keywords:
- Entrepreneurial leadership,
- Crisis,
- Business Model,
- Female Entrepreneurship
Resumen
La crisis de la pandemia Covid-19 fue una situación adversa para todos los actores económicos. Movilizando el concepto de liderazgo empresarial, este artículo pretende analizar las acciones organizativas y las posturas de liderazgo adoptadas por las altas directivas para garantizar la continuidad de su actividad económica, e incluso, simplemente, para asegurar la supervivencia de su empresa. Intentaremos demostrar que sus acciones y prácticas no son unívocas. Se caracterizan, por el contrario, por una forma de contingencia atravesada por campos de tensión y un sutil equilibrio entre las decisiones estratégicas de explotación y exploración, y una implementación estratégica basada en procesos tanto operativos como relacionales. Este trabajo de investigación nos permitirá captar los contornos de una forma singular de liderazgo empresarial vinculada a las situaciones de crisis. También cuestionaremos los límites del uso de la noción de género para aprehender los comportamientos empresariales y los procesos de toma de decisiones desplegados por las empresarias en contextos de adversidad.
Palabras clave:
- Liderazgo empresarial,
- Crisis,
- Modelo de negocio,
- Espíritu empresarial femenino
Parties annexes
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